The Process: Preparing To Talk To Buyers

There are many ways to market a product or service and the same is true for your business. But what does marketing a business look like and what can you do to be prepared for the process? In this episode, we give you a comprehensive checklist of the descriptions, documents, and numbers you'll need to pull together to present your company in the best light possible. Discussion with Brent Beshore and Emily Holdman starts @ 8:29.

Book: The Messy Marketplace

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Preparation: Motivations for Selling Your Company

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Preparation: When "Don't Sell" Is The Right Answer