STEWARDING COMPANIES THAT CARE WHAT HAPPENS NEXT
When your track record is hard-earned, your team intentionally built, and your objectives ambitious, the choice of a partner is a critical crossroad.
Permanent Equity invests out of 30-year funds, meaning we can be a generational partner and avoid forced actions. Our approach is straightforward: do no harm, resource for growth, preserve values and teams, and build durability at every turn.
Doing what we say we’re going to do is a core principle here. We invest with no intention of selling (and have never sold a portfolio company). We protect operational optionality (by rarely employing debt). And we believe people power each company’s success (requiring a no asshole policy).
If you care what happens next for your company, your employees, your customers, and your family, we invite you to read and listen, and, when you’re ready, reach out.
We’d love to talk with you about what’s next.
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We invest with no intention of selling in:
Growing businesses with $2-15 million in net profits and 15%+ annual growth rate
Mature businesses with $3-25+ million in net profits
Read more about our criteria and connect with our investment team here.
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The firm publishes letters 1-3X per year.
And CIO Tim Hanson publishes a daily column.
Subscribe to one or more newsletters here.
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Like growing smaller businesses and solving hard problems?
To introduce yourself and stay in touch on future opportunities, join our talent network here.
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Read the 2025 Annual Letter.
Access all our annual letters here.
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